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Unlocking the inner voice of the customer™

MCC Inc. is a Global Marketing Research Company headquartered in New Jersey with offices in New York City. Our expertise in B2B and B2C spans financial services to communications, emerging technologies to retail, new products and services to travel, pharma, advertising and strategy.

MCC Qualitative Consulting provides insights into unlocking the inner voice of the customer™ and helps clients to transform these insights into action through the use of innovative and thought-provoking techniques. Our industry team approach facilitates access to a broad array of expertise, continuity across assignments and optimal learning, and helps keep our clients ahead of the ever-changing global marketplace.

We believe that Unlocking the inner voice of the customer™ demands:

  • A dynamic research team with a passion for what they do
  • Innovative techniques, skill, experience and a keen attention to detail
  • Customized approaches grounded in wide-ranging expertise
  • An understanding of our clients’ vision while maintaining independence
To find out how we can unlock the inner voice of
YOUR customer™,
click here
.

 
Our Research Expertise includes:
  • Financial Services
  • Travel and lodging
  • Communications
  • Entertainment
  • Pharmaceuticals and nutriceuticals
  • Disease states
  • HBA
  • Transportation
  • E-commerce
  • Emerging technologies
  • Business-to-business
  • Packaged Goods
  • Specialty and imported products
Our Methodologies Include:
  • Qualitative research such as focus groups and depth interviewing    
  • Quantitative research and statistical analyses       
  • Ethnography and immersion research    
  • Web-based analytics
MCC Inc. is a member of:
  • the MRA (Marketing Research Association)    
  • AMA (American Marketing Association)       
  • ASTC (American Society of Trial Consultants)    
  • CMOR (Council for Marketing and Opinion Research)
  • HBA (Healthcare Businesswomen’s Association)
  • PMRG (Pharmaceutical Marketing Research Group
  • WPO (Women President’s Organization)
  • Meadowlands Chamber of Commerce
  • Manhattan Chamber of Commerce
  • GroupNet™
Consultants at MCC Qualitative Consulting are members of the QRCA (Qualitative Research Consultants Association)


What's your focus Recruiting Mock Trials/Shadow Jurys Usability Lab Technology National Fielding Proud Member of GroupNet
  Certified WBENC

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