Adam Schrager is a Principal of Consumer Centers, a global market research and consulting company with offices in New York City and New Jersey. He has been providing management, marketing, and research consulting services since 2006 addressing key marketing, branding, strategic, and communications opportunities for b2b, b2c, and d2c clients. His clients include those in financial services, automotive, electronics, emerging technologies, pharmaceuticals, gaming and entertainment, imported foods, consumer products, retail, travel, transportation, real estate, and trial consulting.
Mr. Schrager’s expertise spans a broad range of thought-provoking qualitative and quantitative methodologies encompassing face-to-face, online, mobile, usability (UX) research, eye-tracking, and ethnographies.
As a Finance Manager at American Express in the International Marketing Group, he focused on streamlining operations, cost savings and increased penetration and effectiveness across markets worldwide. He also held the position of Project Manager at Capital One, where he specialized in process improvements using design thinking that resulted in process optimization, surpassing business objectives.
Mr. Schrager holds an MBA from the NYU Stern School of Business with a concentration in Finance and Marketing and a BA in Economics from Colgate University. In addition, he has received a Masters Certificate in Project Management from George Washington University and earned Black Belt status in the Six Sigma process improvement methodology.
He is a member of the Insights Association, where he has served as Treasurer and Director at Large of the New York Chapter, and the Qualitative Research Consultants Association (QRCA). He is actively engaged with the American Society of Trial Consultants, having served on the Board of Directors as Treasurer and as Chair of Conference Planning. As a Jury Consultant Advisor for the Civil Jury Project, he conducted research aimed at capturing the public’s opinions about the civil jury system.